11.18.2006

The Empire Strikes Back

Wal-Mart is finally defending itself against hypocritical politicians. And doing it well:
Just like the millions of Americans who turn to their neighborhood Wal-Mart (NYSE: WMT) for their holiday shopping needs, Wal-Mart announced today that former Sen. John Edwards is seeking to be one of the first to get a Sony PlayStation3, one of the most coveted holiday gift items this Christmas season.

Yesterday, a staff person for former Sen. Edwards contacted a Wal-Mart electronics manager in Raleigh, North Carolina to obtain a Sony PlayStation3 on behalf of the Senator’s family. Later that night, Sen. Edwards reportedly re-told a homespun story to participants of a United Food and Commercial Workers (UFCW) union-sponsored call about how his son had chided a fellow student for purchasing shoes at Wal-Mart.

Wal-Mart welcomes Sen. Edwards to visit his local Wal-Mart store and explore the extensive line of home electronics as well the wide array of apparel for men and boys.

The Company noted the PlayStation3 is an extremely popular item this Christmas season, and while the rest of America’s working families are waiting patiently in line, Senator Edwards wants to cut to the front. While, we cannot guarantee that Sen. Edwards will be among one of the first to obtain a PlayStation3, we are certain Sen. Edwards will be able to find great gifts for everyone on his Christmas list – many at Wal-Mart’s “roll-back prices.”
Zeke pointed out the grammatical errors and typos. But I don't think they detract from the story. It goes to show that even 3rd grade dropouts who can't write can be elevated to important PR positions at Wal-Mart if they have a little creative flair. This is an awesome press release.

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